Internet portals are a key part of many e-commerce applications. Portals provide an entry point to the Internet as well as value-added services such as searching and application integration. The BroadStrategy Portal allows you to quickly assemble both Business-to-Consumer and Business-to-Business portals that require personalized application content on the Internet. The BroadStrategy Personalization Portal creates personalized application content for each portal user. The BroadStrategy Personalization Application uses Active Server Pages, a part of the Microsoft .Net specification, in conjunction with a special library of .Net components, standard HTML, portal end user and the Portal Administration Tools, and a preconfigured database to store portal component entities.
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